Saturday, July 10, 2010

Story is the key...


I am near completion with my research, and while the research will always continue to stay on top with what is new in the world I have come to the next factor of the queue line. One of the issues I see now with today’s queue lines are that the show repeats too much so the guests see the same thing. Instead if you were to break up the audio and video elements into zones and segments you could put them on a repeat and shuffle where the show is different every walkthrough of the line and will only play heavily on the areas of the queue line that are populated.

The reason there will be elements on the populated queue line is guests like to look at all the elements, and they would normally need to so they can know the story of what they are about to ride. This new queue line brings the story to them, and can tell the story in 5 minutes to 50 minutes, each with different elements. The important thing no matter what is the telling of the story, so that is why it is important to now bring the story to the guest, and to ensure they are getting a varied amount of elements so they stay focused of the tale that lays ahead. 

-Kenny Rayl